April 21, 2014

Virtual Staff Finder Seminar: How to Become a Great Content Marketer

Traditional SEO is dying. But SEO specialists are still in demand. But the thing is that this SEO job would or may require an additional skill: writing.

I know not all are born writers. It is an acquired skill and believe me, the elementary and high school years of learning grammar can pay off. If you have a major in English and grammar, then you have something to be thankful about because good writers right now are in demand.

However, writing stories for fiction is not going to be a part here but rather a writing in which Sales is on mind.

Content marketing is part of the umbrella of copywriting or sales copy. But the term is directly related to the web.

I started as a web content writer and I have learned the ropes of becoming a content marketer.  The irony of being a graduate of management accounting with various minors in Commerce subjects including marketing and a class in business writing is that I have a bit of an idea of how to create one. But I am still working on the effective content marketing aspect, which is still a work in progress.

It’s not that I am bad at it, it is that I need to develop myself on how to become  a great content marketer. Yes, being great! Thankfully, there is a seminar on that organized by Virtual Staff Finder, a business owned by a blogger, Chris Ducker.

Chris Ducker, himself, will be there.

The good thing about this seminar is that it is free. And another awesome side of this is that, attendees can learn from the expert on how to become an effective content marketer.

The venue of the seminar is at the 2nd Floor, Hyundai Building, AS Fortuna Street,  Mandaue City, Cebu from 10 AM until 1 PM.

Based from the online PR I have just read. Krispy Kreme Doughnuts will be given for snacks. That’s gonna be awesome.

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  1. If you’re looking for smart, enthusiastic and creatively talented in the copywriting and content strategy business, then look no further than Heather Lloyd-Martin. Whether she’s programming events for the national DMA or educating a huge crowd at a search engine marketing conference, Heather “tells it like it is” and I highly recommend her for consulting and public speaking.

  2. Which brings me to Ken’s balance, back to my TEHO. We shouldn’t neglect the schedule, but can’t become slaves to it either. We can’t ignore what others are doing and writing, but can’t lose ourselves trying to emulate someone else’s ‘success.’ If only , if only I could convince that lawyer, that therapist to blog more or less, that content and web are gold; to Balance tradition with technology, quantity with quality, style with substance. Alas like Perfection, Balance is either myth – or subject to interpretation. FWIW. Davina K. Brewer´s last [type] .. Think You’re Irreplaceable? Keep Dreaming.

  3. On Friday I’ll be giving a presentation on Content Marketing Optimization as part of MarketingProfs University “ Content Marketing Crash Course ” that drills more specifically into how to develop a content optimization strategy, best practices on developing searcher personas, an editorial plan, keyword glossaries and how to determine your mix of original content vs. curated content. I hope to see you there.

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